{"id":12781,"date":"2020-10-12T01:22:21","date_gmt":"2020-10-11T16:22:21","guid":{"rendered":"https:\/\/japan-dmc.org\/?p=12781"},"modified":"2023-02-21T15:31:22","modified_gmt":"2023-02-21T06:31:22","slug":"%e3%80%90%e5%a0%b1%e5%91%8a%e3%80%91crm%e7%a0%94%e7%a9%b6%e4%bc%9a%e3%82%aa%e3%83%bc%e3%83%97%e3%83%b3%e7%a0%94%e7%a9%b6%e4%bc%9a%e3%80%81%ef%bd%9e%e9%a1%a7%e5%ae%a2%e3%81%ae%e6%b0%97%e6%8c%81","status":"publish","type":"post","link":"https:\/\/japan-dmc.org\/?p=12781","title":{"rendered":"\u3010\u5831\u544a\u3011CRM\u7814\u7a76\u4f1a\u30aa\u30fc\u30d7\u30f3\u7814\u7a76\u4f1a\u3001\uff5e\u9867\u5ba2\u306e\u6c17\u6301\u3061\u3092\u5b9a\u91cf\u5316\u3057\u5206\u6790\u3092\u3059\u308b\u5fc3\u7406\u30ed\u30a4\u30e4\u30eb\u30c6\u30a3\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0"},"content":{"rendered":"<p style=\"text-align: right;\">CRM\u7814\u7a76\u4f1a\u30e1\u30f3\u30d0\u30fc\u30fb\u682a\u5f0f\u4f1a\u793e\u30af\u30ec\u30aa\u3000\u95a2\u3000\u667a\u7f8e<\/p>\n<p>&nbsp;<\/p>\n<p><img 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style=\"text-decoration: underline;\">\u25c6\u30aa\u30fc\u30d7\u30f3\u7814\u7a76\u4f1a\u6982\u8981<\/span><\/p>\n<p>2020\u5e749\u670817\u65e5(\u6728)\u958b\u50ac<br \/>\n\u7b2c1\u90e8 :\u300018:00-19:00\u3000\u30aa\u30fc\u30d7\u30f3\u7814\u7a76\u4f1a(JDMC\u4f1a\u54e1\u9650\u5b9a)<br \/>\n\u30b2\u30b9\u30c8\u8b1b\u5e2b\u306b\u3088\u308b\u8b1b\u7fa9\uff1a<br \/>\n<strong>\u30c6\u30fc\u30de\uff1a<span style=\"color: #0000ff;\">\u300c\u304a\u5ba2\u69d8\u306e\u5fc3\u3092\u3064\u304b\u3080\u3000\u5fc3\u7406\u30ed\u30a4\u30e4\u30eb\u30c6\u30a3\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0<\/span><\/strong><br \/>\n<span style=\"color: #0000ff;\"><strong>&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; \uff5e\u300c\u5fc3\u306e\u6e80\u8db3\u300d\u3068\u300c\u982d\u306e\u6e80\u8db3\u300d\u3092\u6e2c\u308a\u3001\u79d1\u5b66\u7684\u306b\u30ed\u30a4\u30e4\u30eb\u30c6\u30a3\u3092\u9ad8\u3081\u308b\u65b9\u6cd5\uff5e\u300d<\/strong><\/span><br 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\/>\n\u30ed\u30a4\u30e4\u30eb\u30c6\u30a3\u306f\u8907\u6570\u306e\u30ed\u30a4\u30e4\u30eb\u30c6\u30a3\u30c9\u30e9\u30a4\u30d0\u30fc\u306e\u6e80\u8db3\u304b\u3089\u5f62\u6210\u3055\u308c\u308b\u3002<\/p>\n<ul>\n<li>\u30ed\u30a4\u30e4\u30eb\u30c6\u30a3\u30c9\u30e9\u30a4\u30d0\u30fc\u306b\u306f\u3001\u57fa\u672c\u4fa1\u5024\u30c9\u30e9\u30a4\u30d0\u30fc\u3068\u4f53\u9a13\u4fa1\u5024\u30c9\u30e9\u30a4\u30d0\u30fc\u304c\u3042\u308b\u3002\u57fa\u672c\u4fa1\u5024\u30c9\u30e9\u30a4\u30d0\u30fc\u306f\u3001\u5c0f\u58f2\u696d\u3067\u3044\u3048\u3070\u3001\u54c1\u63c3\u3048\u3001\u54c1\u8cea\u3001\u30c7\u30b6\u30a4\u30f3\u3001\u4fa1\u683c\u306a\u3069\u3002\u30af\u30e9\u30a6\u30c9\u30d9\u30f3\u30c0\u30fc\u3067\u3044\u3048\u3070\u3001\u30b5\u30fc\u30d3\u30b9\u306e\u5148\u9032\u6027\u3084\u6a5f\u80fd\u6027\u3001\u64cd\u4f5c\u6027\u306a\u3069\u3002\u4f53\u9a13\u4fa1\u5024\u30c9\u30e9\u30a4\u30d0\u30fc\u306f\u3001\u5546\u54c1\u3092\u9078\u629e\u30fb\u8cfc\u5165\u3057\u3001\u4f7f\u7528\u3059\u308b\u30d7\u30ed\u30bb\u30b9\u3067\u751f\u307e\u308c\u308b\u4fa1\u5024\u3002<\/li>\n<li>\u6e80\u8db3\u306b\u306f\u3001\u982d\u306e\u6e80\u8db3(\u8ad6\u7406\u7684\u6e80\u8db3)\u3001\u5fc3\u306e\u6e80\u8db3(\u611f\u60c5\u7684\u6e80\u8db3)\u304c\u3042\u308b\u3002\u982d\u306e\u6e80\u8db3\u3001\u5fc3\u306e\u6e80\u8db3\u306b\u5f71\u97ff\u3092\u53ca\u307c\u3059\u306e\u306f\u9867\u5ba2\u4f53\u9a13\u3002\u9867\u5ba2\u4f53\u9a13\u306b\u306f\u3001\u30dd\u30b8\u30c6\u30a3\u30d6\u4f53\u9a13\u3001\u30cd\u30ac\u30c6\u30a3\u30d6\u4f53\u9a13\u304c\u3042\u308b\u3002\u30dd\u30b8\u30c6\u30a3\u30d6\u4f53\u9a13\u306f\u5fc3\u306e\u6e80\u8db3\u306b\u826f\u3044\u5f71\u97ff\u3092\u53ca\u307c\u3057\u3066\u3044\u308b\u611f\u52d5\u4f53\u9a13\u3002\u30cd\u30ac\u30c6\u30a3\u30d6\u4f53\u9a13\u306f\u5fc3\u306e\u6e80\u8db3\u306b\u60aa\u3044\u5f71\u97ff\u3092\u53ca\u307c\u3057\u3066\u3044\u308b\u843d\u80c6\u4f53\u9a13\u3002<\/li>\n<\/ul>\n<p>\u30a2\u30f3\u30b1\u30fc\u30c8\u3092\u3068\u3063\u3066\u3001\u3069\u3093\u306a\u4f53\u9a13\u304c\u30dd\u30b8\u30c6\u30a3\u30d6\u4f53\u9a13\u306b\u3064\u306a\u304c\u3063\u3066\u3044\u308b\u306e\u304b\u3001\u30cd\u30ac\u30c6\u30a3\u30d6\u4f53\u9a13\u306b\u3064\u306a\u304c\u3063\u3066\u3044\u308b\u306e\u304b\u3092\u6d17\u3044\u51fa\u3057\u3001\u5177\u4f53\u7684\u306b\u56e0\u679c\u95a2\u4fc2\u3092\u5b9a\u91cf\u5316\u3059\u308b\u3002<\/p>\n<p>&nbsp;<\/p>\n<h6>3.\u30ed\u30a4\u30e4\u30eb\u30c6\u30a3\u306e\u5b9a\u91cf\u5316<\/h6>\n<p>&nbsp;<\/p>\n<p>\u5fc3\u7406\u30ed\u30a4\u30e4\u30eb\u30c6\u30a3\u3092\u5b9a\u91cf\u5316(\u898b\u3048\u308b\u5316)\u3059\u308b\u305f\u3081\u306e5\u3064\u306e\u6307\u6a19\u304c\u3042\u308b\u3002<\/p>\n<ul>\n<li>\u300c\u30ed\u30a4\u30e4\u30eb\u30c6\u30a3\u30b9\u30b3\u30a2\u300d<br \/>\n\u4f01\u696d\u3084\u5546\u54c1\u30fb\u30b5\u30fc\u30d3\u30b9\u306b\u5bfe\u3059\u308b\u5fc3\u7406\u30ed\u30a4\u30e4\u30eb\u30c6\u30a3\u3002\u300c\u6b63\u5473\u304a\u5ba2\u69d8\u63a8\u5968\u7387\u300d(Net Promoter Score\u24c7)\u3001\u300c\u6b63\u5473\u304a\u5ba2\u69d8\u7d99\u7d9a\u7387\u300d(Net Repeater Score)\u304c\u3042\u308b\u3002\u63a8\u5968\u610f\u5411\u3001\u7d99\u7d9a\u5229\u7528\u610f\u5411\u3092\u6e2c\u308b\u8cea\u554f\u3092\u3059\u308b\u3002<\/li>\n<li>\u300c\u30c9\u30e9\u30a4\u30d0\u30fc\u6e80\u8db3\u5ea6\u300d<br \/>\n\u982d\u306e\u6e80\u8db3(\u8ad6\u7406\u7684\u6e80\u8db3)\u3092\u30015\u6bb5\u968e\u306e\u6e80\u8db3\u5ea6\u8abf\u67fb\u3067\u6e2c\u308b\u3002\u201c\u5927\u5909\u6e80\u8db3\u201d\u3001\u201c\u6e80\u8db3\u201d\u3092\u3064\u3051\u305f\u4eba\u9054\u3092\u629c\u304d\u51fa\u3057\u3001\u305d\u306e\u4eba\u9054\u306e\u30ed\u30a4\u30e4\u30eb\u30c6\u30a3\u30b9\u30b3\u30a2\u3092\u6e2c\u308b\u3002\u305d\u308c\u304c\u9ad8\u3044\u304b\u4f4e\u3044\u304b\u304c\u5fc3\u306e\u6e80\u8db3(\u611f\u60c5\u7684\u6e80\u8db3)\u306b\u306a\u308b\u3002<\/li>\n<li>\u300c\u30c9\u30e9\u30a4\u30d0\u30fc\u7434\u7dda\u611f\u5ea6\u300d<br \/>\n\u6e80\u8db3\u5ea6\u304c\u9ad8\u3044\u4eba\u306e\u96c6\u56e3\u306e\u30ed\u30a4\u30e4\u30eb\u30c6\u30a3\u304c\u9ad8\u3044\u5834\u5408\u3001\u305d\u306e\u30c9\u30e9\u30a4\u30d0\u30fc\u306f\u304a\u5ba2\u69d8\u306e\u5fc3\u306b\u97ff\u304d\u3001\u7434\u7dda\u306b\u89e6\u308c\u3066\u3044\u308b\u53ef\u80fd\u6027\u304c\u9ad8\u3044\u3068\u89e3\u91c8\u3057\u3001\u305d\u306e\u30b9\u30b3\u30a2\u3092\u7434\u7dda\u611f\u5ea6\u3068\u3059\u308b\u3002<\/li>\n<li>\u300c\u4f53\u9a13\u983b\u5ea6\u300d<br \/>\n\u30ed\u30a4\u30e4\u30eb\u30c6\u30a3\u30c9\u30e9\u30a4\u30d0\u30fc\u3054\u3068\u306b\u30ea\u30b9\u30c8\u30a2\u30c3\u30d7\u3055\u308c\u305f\u30dd\u30b8\u30c6\u30a3\u30d6\u4f53\u9a13\u3068\u30cd\u30ac\u30c6\u30a3\u30d6\u4f53\u9a13\u306e\u9078\u629e\u80a2\u306e\u30c1\u30a7\u30c3\u30af\u7387\u3002\u30c1\u30a7\u30c3\u30af\u7387=\u4f53\u9a13\u983b\u5ea6\u304c\u9ad8\u3044\u307b\u3069\u30ed\u30a4\u30e4\u30eb\u30c6\u30a3\u30c9\u30e9\u30a4\u30d0\u30fc\u306e\u6e80\u8db3\u306b\u5f71\u97ff\u3092\u4e0e\u3048\u308b\u3002<\/li>\n<li>\u300c\u4f53\u9a13\u7434\u7dda\u611f\u5ea6\u300d<br \/>\n\u30dd\u30b8\u30c6\u30a3\u30d6\u4f53\u9a13(\u611f\u52d5\u4f53\u9a13)\u3001\u30cd\u30ac\u30c6\u30a3\u30d6\u4f53\u9a13(\u843d\u80c6\u4f53\u9a13)\u3092\u6e2c\u308b\u6307\u6a19\u3002<br \/>\n\u611f\u52d5\u4f53\u9a13\u306e\u5834\u5408\u3001\u30dd\u30b8\u30c6\u30a3\u30d6\u4f53\u9a13\u3067\u30c1\u30a7\u30c3\u30af\u3057\u305f\u4eba\u3060\u3051\u3092\u629c\u304d\u51fa\u3057\u3001\u30ed\u30a4\u30e4\u30eb\u30c6\u30a3\u30b9\u30b3\u30a2\u3092\u6e2c\u308b\u3002\u4f53\u9a13\u3057\u305f\u4eba\u306e\u30ed\u30a4\u30e4\u30eb\u30c6\u30a3\u304c\u9ad8\u3051\u308c\u3070\u3001\u305d\u306e\u4f53\u9a13\u306f\u7434\u7dda\u306b\u89e6\u308c\u308b\u611f\u52d5\u4f53\u9a13\u3068\u3044\u3048\u308b\u3002\u30cd\u30ac\u30c6\u30a3\u30d6\u4f53\u9a13\u3092\u3057\u305f\u4eba\u306e\u30ed\u30a4\u30e4\u30eb\u30c6\u30a3\u30b9\u30b3\u30a2\u304c\u4f4e\u3044\u5834\u5408\u3001\u843d\u80c6\u4f53\u9a13\u3068\u3044\u3048\u308b\u3002<\/li>\n<\/ul>\n<p>\u5b9a\u91cf\u5316\u3057\u305f5\u3064\u306e\u6307\u6a19\u3092\u4e00\u9023\u306b\u7d44\u307f\u7acb\u3066\u3001\u898b\u3048\u308b\u5316\u3057\u305f\u3082\u306e\u304c\u5fc3\u7406\u30ed\u30a4\u30e4\u30eb\u30c6\u30a3\u8996\u70b9\u3067\u306e\u30ab\u30b9\u30bf\u30de\u30fc\u30b8\u30e3\u30fc\u30cb\u30fc\u30de\u30c3\u30d7\u306b\u306a\u308b\u3002<\/p>\n<p>&nbsp;<\/p>\n<h6>4.\u30ed\u30a4\u30e4\u30eb\u30c6\u30a3\u306e\u5206\u6790<\/h6>\n<p>&nbsp;<\/p>\n<p>\u4e00\u822c\u7684\u306a\u5206\u6790\u30ec\u30dd\u30fc\u30c8\u306e\u4e8b\u4f8b\u306b\u3064\u3044\u3066\u306e\u7279\u5fb4\u3084\u6d3b\u7528\u65b9\u6cd5\u3002<\/p>\n<ul>\n<li>\u300c\u30ed\u30a4\u30e4\u30eb\u30c6\u30a3 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